Posted by 21/11/2018

We are, and always will be a community transport service provider.  Yet ongoing changes to government aged care arrangements and the introduction of NDIS (National Disability Insurance Scheme) will or has affected our government funding arrangements.  Thus, the management and staff met with business and marketing consultants to discuss what Ryde Hunters Hill Community Transport (RHHCT) could, should and needed to do in preparation for a new business model and remain an association with unchanged Values or Purpose.

We determined our RHHCT name would not support our client growth objectives or represent the sources of revenue required to build a sustainable future.  That our ‘brand’ needed to be more contemporary and distinctive, to better enable us to promote and market ourselves in the evolving and competitive environment in which we serve.

We know we have always done more than simply help people who are transport disadvantaged, socially isolated, frail or disabled within a set area of no longer imposed boundaries.  So how might our brand inspire our community by our connections of a broader audience in Ryde, Hunters Hill and beyond?  What embodied the elements of us bringing people together in the way we know best:  trust, reliability, attention to detail, care, and the tendency to go above and beyond?

What will illuminate that we bring people together and connect them with everything they want to see and do?  Uphold our values – the things we believe in and use to guide our behaviour – and characterise what we offer our audience and the professional personality traits to influence how we behave today and tomorrow?

More research and workshops and we agreed on a new name that was directive and linked our proud 32-year history, that spoke “Take life in your stride, with extra mobility.  We can easily get you anywhere”

“Stryder” appealed to us for many reasons.  It sounds strong and confident and associated with stepping out, moving forward, going places, active and proud.  The link to ‘ride’ keeps the functionality of what we do top of mind and alludes to ‘being on a ride’ or ‘going for a ride’.  It is distinctive, sets us apart and gives a link to Ryde in its construct which helps us stay proud of our heritage and association to being local and community based.

We look forward to helping you under our new name and ever improving services.

Virginia Coy
General Manager

Client Testimonials
  • “What a fantastic team Rosalyn has to be able to enjoy a partially independent life with you all by her side! She recently expressed to me, “in the last years Stryder has made me the happiest in my life”.  Thank you – Jeanette – sister.

  • Stryder has provided a quality service and I look forward to booking more buses when we are able to go on excursions again in the future.

  • “I would like to thank Robyn for going the extra mile and assisting me with
    my registration for your service. The whole process went seamlessly and your
    drivers are excellent.”

  • “Thank you for your wonderful service yesterday, making our Rotary Club’s “Vivid Experience” simple and convenient, with personalised service from your team”.

  • “I would like to thank Stav for her last minute efforts in providing me with transport to my medical appointment today.  I was very worried about missing it, so very appreciative of the effort she made.  Great Job Stav!”

    Maree G.
  • “Thank you for a great service.  Joseph drove me to and from Macquarie Centre.  Joseph was very helpful and assisted me to the door with care.  I appreciated this especially, as it was raining”.

    Mavis R
  • “I had a lovely trip today to Bondi Beach. Silvio also took us for a scenic drive on the way home and he is very knowledgeable about the area, thanks for a lovely day”.

    Betty W
  • “All your drivers are unsung heroes and they should be the ones receiving medals on Australia Day!  I would like to thank Iain who helped me yesterday as I was having a bad day and he made it better for me.”

    Olive S.
  • “Maria just wanted to say a big thank you for all our help last year and earlier this year and wanted to wish all the staff a merry Christmas as without our help she does not know how she would have coped without our assistance.”

    Maria C.
  • “I was very nervous today because it was my first time using your service but Steve the driver made my trip comfortable and I would like to thank Steve for all his help.”

    Mary S.
  • “Dianne, thank you for dropping the forms off at my home.    Such a load off my mind to know someone is there to help me to  my medical appointments. I really appreciate your dedication.”

    Edna E.
  • “Many thanks to all the drivers and bus assistants.  They are so helpful and make our social outings wonderful and enjoyable.  They are good drivers and we feel relaxed, safe and comfortable.”

    Betty W
  • “Thank you so much Robyn & Dianne for taking special care of us at Mary Poppins last week, your help was greatly appreciated.”

    Lauris & Ailsa (HHL)
  • “Malia & staff, thank you very much for caring and supporting my husband.”

    Sofi & Samir
  • “To all the voluntary workers at Stryder for their  tireless workers in the office for being so patient and understanding.  Thank you for all your tireless hands & feet.”

    Hazel S
  • “Stav & Malia, What a great trip I had thanks to the both of you.  You certainly went beyond your duties always there for us all and taking us to beautiful places, so relaxing, you both did work very hard and never grumbled.  I shall always remember Port Stephens trip so thank you both.”

    Joan R
  • “On behalf of the Eastwood Ladies Probus Club  we would like to pass on a very big thank you to Mike the driver who drove us to Ettalong Diggers Club for our Christmas in July Luncheon. Mike was a very careful, friendly and a thorough gentlemen which made our day very pleasant.”

    Barbara S.
  • “Dear Alan, Just a note to express our appreciation to you, as the driver, transporting the members of the Eastwood Garden Club today…. Thank you for being so pleasant and agreeable, with such competent driving skills.”

    Margaret C
  • “Thanks to Ken, who seamlessly handled the situation when bus had a flat tyre. Excellent composure and passengers were hardly inconvenienced at all.”

    Elaine C
  • “I had an enjoyable morning shopping at Macquarie (Centre) today…. Wonderful, friendly drivers and we are so well looked after. It’s a wonderful service.”

    Margaret W
  • “Thanks to all the Community Transport team for your tremendous, supportive, help. Heartfelt thanks for meeting the needs of people like me.”

    Daniel C